not my best work, but the idea is worth looking at. i chose one little shape off the basket to add to the bare bones lettering. this one is not successful because the name is not free. it looks forced. then the doo-dads look forced as well. what it needed was a bold layering move that might have made it worse or it might have made it better.
and i'm thinking that it would have been better to pencil a circle and put the name into a circle to echo the round shape of the basket. the rectangle of the name conflicts with all the graceful curves.
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