Oct to Mary

The concept on this one is everything I look for in a concept. The execution does not hit the mark. A certain amount of sketchiness is OK - but this is way too sketchy. Overworking a drawing is at the other end of the spectrum. There's a sweet spot in the middle - which is not where this one ended up.

And how many times have I said this --- it's very hit or miss if your first time on any design is going to be a keeper. I always do a rough draft on scratch paper - and probably penciled this. The markers are the new opaque Sharpies - and they are tricky. They don't make sharp corners - which sometimes is not a problem but other times it is. The non-sharpness on the party hat is OK - but the non-sharpness of the M is a real problem. 

I know what I should have done. I should have masked off the M shape with non-stick tape. Post-It makes tape - which I love - but I also save all those strips that the USPS sticks on our. mail. They are removable and perfect for masking.

I deeply regret that I did not do a better job on the confetti - no excuse whatsoever. Another fun touch would have been the balloon float up a little higher so that it was just. barely off the edge of the envelope. That would have been adorable.